
“Imitation is the sincerest form of flattery that mediocrity can pay to greatness.”
– Oscar Wilde
“Sorry, we’re not allowed to read newspapers. They angry up the blood!”
– Grandpa Simpson
I find myself darkening the doors of social media less and less. These days the drinks aren’t worth the barrage of scum and villainy. But every once in a while I pop my head into the porthole of one of the wretched hives on my iPhone. Today was one such day. I’m sure with a few taps, scrolls, or swipes I could have quickly come across any number of violations of the ten commandments. Today it was the conspicuous disregard for the eighth that caught my attention.
That’s the one about not stealing, for those keeping score at home.
It had nothing to do with a CVS getting looted in San Francisco or the glorification of the uncanny valley nightmare fuel that is the latest Grand Theft Auto. It was a fly fishing company. A fly fishing company ripping off another fly fishing company. Again.









