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Shifting Access: Fly Fishing & Crowd Funding

Every year, hundreds of new pieces of fly fishing gear and accessories enter the market. Consequently, for many brands there is a significant chance that their latest and greatest will get overlooked. The days and dollars of research and development don’t pay off as expected. Marketing campaigns might not resonate with consumers. And an item …

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Fly Fishing, Inc.

I write about brands and the people behind them. On social media, I photograph logos and will even use the hashtags promoted by corporate marketing. From time to time, I’ll even promote something and try to steer business towards the company that sells or makes it. Why? Short answer: I enjoy it. I suppose that …

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Backing

I wonder if I’ll ever see this backing again. I might. The reel that it is going to be spooled onto is going to feature a six-weight line. There are plenty of circumstances where I could get into a very large trout, a steelhead, or carp that could run me out a hundred feet. But, …

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Under the Tuscan Trout, part 2

The Galleria dell’Accademia. The Ponte Vecchio. The Cattedrale di Santa Maria del Fiore. For the past few days, I’d been standing in these places absorbing the immensity of their historical and cultural significance. Statues, paintings, and facades that I’d been seeing my whole life were now right in front of me. There were moments that …

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4 Reasons For Good Line on Small Streams

As the springtime temperatures climb, anglers also begin to move up to the hollows and highlands in pursuit of mountain trout. Whether it be brook trout in the east or wild cutthroats in the west, the species that occupy high gradient small streams are a favorite quarry of fly fishers. The nature of mountain creek …

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Living Your Trout Life

For the vast majority of anglers, fly fishing encompasses a lot more than actually fly fishing. Looking forward to a weekend away fishing, it isn’t abnormal to anticipate the late night talks around the fire or the trips to the same dive bar in town. One isn’t any less an angler if the promise of …

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You’ve Caught Mail: Looking at Fly Subscriptions

It was Cousin Eddie that so succinctly summed up the value of the jelly of the month club: “Clark, that is the gift that keeps giving throughout the entire year.” And while he was the only character in National Lampoon’s Christmas Vacation that was optimistic about the prospect of twelve months of jams delivered straight …

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Save the Flies

I started fly fishing at a young age. With a few silver spoon exceptions, teenage anglers generally share a particular trait while on the water: Don’t lose a fly, at any cost. This means that sleeves get rolled up to the shoulder to pry a streamer from a log at the bottom of the stream. …

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Ultralight Fly Fishing Gear: No Longer a Novelty

I’ve always enjoyed fishing small streams. Along with so many other anglers, the intimacy of little creeks is enticing for so many reasons: the remote locations they are often found in, the solitude that they afford, and quite frequently, the wild trout that they contain. The trout are, of course, the focus. But unlike larger …

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Fly Fishing Books

In the past few weeks, I’ve had at least three interactions regarding fly fishing books. Fly fishing books have been an important part of the sport for hundreds of years, taking different forms and meeting various needs. Even when so much information is available at the tap of a smart phone, tangible media is incredibly …

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